The incredibly vivid, deep rose-purple, daisy-like flowers of PowWow Wild Berry Coneflower, Echinacea, appear for months. Unlike other Coneflowers that fade, Wild Berry’s color stays rich and bold. It has superior performance including basal branching which results in prolific blooms. Although it will bloom continually without deadheading, cutting back spent blooms will encourage more flowers.

Butterflies and hummingbirds can’t resist its tasty nectar, and birds love its seeds. Although tolerant of poor soil and drought, for best results water during dry spells. Makes beautiful bouquets. All

Plant in full sun. Although drought tolerant, for best blooming keep well watered when plants are setting up buds and blooming. Plants benefit from good soakings during dry spells.

All American Selections winner.

All American Selections, AAS, is an independent, nonprofit organization that tests new varieties and introduces what it considers to be the best garden performers as AAS winners. AAS winners have proven themselves exceptional varieties over a broad range of growing conditions.